It’s a great addition that will help keep artists in touch with their fans in a year where it has been harder than ever to connect. As long as the events are listed on either of these then artists can choose their streaming host of preference, including: Twitch, Instagram Live, YouTube Live, and other methods. The integration of virtual events uses Songkick and Ticketmaster. When artists add virtual performances to their artist pages they will show up in their Concerts hub as usual. Spotify have now introduced virtual event listings on Spotify so artists can add their digital gigs to their artist pages. But artists aren’t ones to be kept down and have found new ways to connect with their fans as livestreamed gigs are more popular than ever. It’s been a pretty dead year for the events section on artists pages on Spotify.
In this brave new world virtual gigs have become somewhat commonplace and now Spotify have introduced virtual events on artist pages.
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